Creative studio

Belden - video 'Material Handling'

The challenge

Belden wanted to introduce their vertical solution for material handling to the market. This solution can help the manufacturing industry by increasing efficiency and reducing costs. For product launch, Belden requested a product video that should encourage the audience to visit the landing page and contact the Belden experts. Belden also requested a shortened version of 20 seconds to use on social media.

The process

After the textual content was ready, the Creative Studio developed a storyboard for the product launch video. For this, our video specialist selected video footage that was shot at the Belden CIC location, stock footage that we used earlier, new stock videos and background music. Then, she edited the footage, music, voice-over text and subtitles into one coherent video according to the storyboard.

The result

All combined video elements matched well with the video message and the Belden brand. And they also went well together. Belden was happy with the result and asked us to recreate the video with German and French voice and subtitles.

Return

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Full-service agency Centagon has been helping marketing and sales departments get great results with effective, consistent and streamlined marketing communications and design for 32 years. With one-stop-shop Centagon as your trusted partner, you benefit from cost efficiency, streamlined communication and quick turnaround. Centagon Marketing Support offers a full range of marketing services. From devising strategies to planning and executing omnichannel media campaigns, managing digital advertising and optimizing online marketing through data analysis. Scroll on for an overview of our Creative Studio's services.

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