Creative studio

AGCO Finance - video 'MF Experience Tour'

The Challenge

AGCO asked us to shoot customer testimonials to use during the Massey Ferguson Experience Tour. For the testimonial video, they selected two Dutch customers and one in Belgium. To talk about their business activities, but also about how they benefit from the MF machinery and how they experience the contact moments with AGCO Finance. Their agricultural audience should recognize themselves in the video, so they asked us to show beautiful images of farmland, agriculture, horticulture, and the MF equipment.


First, we helped AGCO complete the interview script. Then, we scheduled the film days with the customers. We filmed the entire interview and shot B-roll footage of their premises. We also took our time to create great video of the MF machinery, as this was essential to the Tour. Of course, we found beautiful background music to match the footage and the message.

The result

The testimonial video is a great compilation of customers and (drone) footage of their enterprises and farmland. Because the video is used in the Netherlands as well as in Belgium, we published the video with Dutch and French subtitles. We also created separate videos for each interviewed customer to show appreciation for their time.


Why Centagon

Full-service agency Centagon has been helping marketing and sales departments get great results with effective, consistent and streamlined marketing communications and design for 32 years. With one-stop-shop Centagon as your trusted partner, you benefit from cost efficiency, streamlined communication and quick turnaround. Centagon Marketing Support offers a full range of marketing services. From devising strategies to planning and executing omnichannel media campaigns, managing digital advertising and optimizing online marketing through data analysis. Scroll on for an overview of our Creative Studio's services.


years of experience







customer satisfaction

Our services

In the last 32 years, we’ve made a habit of digging deep to maximize the impact of visual output. We offer a diverse range of services:

Do you have a question or a challenge?
Contact us:

Walter van Houten

Account consultant

Leon Hendrix

Senior digital marketing
strategist (Founder)

Ralph Kuijper

Account consultant

René de Korte

Digital marketing strategist

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