Improve the customer experience with personalised content

You would expect that creating and managing personalised content for individual customers would be a huge undertaking. Actually, web technology has matured in such a way that this approach is commonplace today.

We can offer you this technology

A data-driven approach to content creation is essential. Having information on things like audience segmentation, behavioural data and channel performance helps you identify the kind of relevant information you should be delivering to people online.

You then need to mark or 'tag' the behaviour of visitors, and ensure that new, relevant information can be provided to them based upon this knowledge. Thirdly, you need to anticipate what they are looking for next - and make sure they get it.

Our tools help you to build these journeys for specific audience groups. All interaction is personalized, and each step along the way can be managed through customer journey modelling.

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Marketing automation

Our marketing automation tools empower you to securely collect, manage, learn and engage with your customers.

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Content marketing

As a digital marketer it's your responsibility to deliver relevant content at exactly the right time and point in the customer journey. But what's the best way of knowing that you succeeded.

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What's your goal?

Through practical, international business cases we help you kick-off or optimise your digital marketing processes. Select a challenge and discover how we can, together, achieve next-level results in integrated marketing.

Increased sales leads

Integrated marketing is the best way to fuel sales

Find out how

Better insights

Focused and integrated campaigns with clear marketing results will help you to convince every stakeholder involved.

Find out how

Deeper engagement

Web technology has matured in such a way that this approach is commonplace today.

Find out how

More effective content

Extensive keyword and social media analysis will provide insights about the search and social behaviour of your target audience, allowing you to create relevant, effective content.

Find out how

Consistent customer journey

If you want your customers to find you, you need to be exactly where they expect - offering the information they need.

Find out how

Stronger on-line brand presence

The strength, memorability and presence of your brand depends on the right balance between brand strategy, creativity and consistency.

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Improved search results

You're not the only company who wants to top Google’s search list

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Result-driven design

Your audience and the way they engage will decide what really works and what doesn’t.

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Greater website traffic

Traffic generation only has value if it brings relevant visitors looking for the information and solutions you’re offering.

Find out how

Seeing is believing.
Experience the ease of use in building your personalised journeys

Educated by data and many years of experience, our digital strategy experts in traffic and lead generation are here for you to help you address any online challenges.

Together with you they will inspire our creatives to set your brand apart with one goal only: convert.

Get in touch to see how personalized customer journeys can be constructed and managed within the Centagon marketing automation tools.

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